Alexa Parrish is a Master Level No Limits Endurance Coach, a USA Triathlon Level II certified coach, and a nutritionist. She has coached athletes since 2011, bringing both professional expertise and firsthand experience in endurance sports to her coaching.

Alexa’s journey into endurance sports began with a dare to run a 5K. What started as a simple challenge quickly evolved into a passion for running, leading to her first marathon just six months later. After completing multiple marathons, her curiosity about what she could accomplish next led her into triathlon, ultrarunning, and eventually ultra-distance triathlon.

Never one to shy away from a big challenge, Alexa has continued to explore the limits of endurance, including completing the Florida Double Anvil, an ultra-distance triathlon covering twice the Ironman distance. Her experiences have given her a deep appreciation for the physical preparation, mental resilience, patience, and occasional stubborn determination that endurance sports demand.

Alexa believes that being a successful coach involves much more than personal race accomplishments. It’s about understanding the athlete in front of you.

As a coach, she brings a combination of experience, education, humor, and genuine investment in her athletes’ success. She understands that training doesn’t happen in a vacuum. Careers, families, stress, injuries, and unexpected challenges are all part of the equation. Her goal is to help athletes pursue ambitious goals without losing sight of the lives they lead outside of sport.

Whether you’re preparing for your first triathlon, chasing a marathon PR, stepping up to an Ironman, or wondering just how far your endurance can take you, Alexa loves helping athletes discover what they’re capable of.

A Michigan native, Alexa shares her life with her husband, two sons, and seven Siberian huskies, who ensure there’s never a dull moment (or a shortage of dog hair). When she’s not coaching or training, she’s usually finding another adventure, preferably one that involves two wheels, a trail, or a little bit of both.